Marketer, filmmaker, storyteller, & “people-person”.

Hi, I’m Maddy! Thanks for stopping by.

Originally from Florida, I’m a sophomore at Northwestern University studying Psychology, Entrepreneurship, and Integrated Marketing Communications.

Growing up, I was always fascinated by how films could influence people. I loved seeing how minor details, like a song choice or a lighting change, could completely shift an audience’s emotions. It was my first taste of how psychology and storytelling work together to reach people on a deeper level.

That curiosity led me to marketing, where I combine psychology and creativity to help brands connect meaningfully with their audiences. Whether through social media, content creation, or strategy, I love discovering what drives people and crafting campaigns that truly resonate.

Fast Facts About Me:

I serve on the Social and Content Committees for Tri Delta.

I’m big on philanthropy — especially raising money for St. Jude’s Children’s Hospital through events like Tri Hop and clothing sales.

I play intramural soccer and am part of Women in Business at Northwestern.

I could talk your ear off about psychology and Taylor Swift.

I’m passionate about community building, telling great stories, and making marketing feel personal.